ABOUT US
PERSONALISED SUPPORT TO STREAMLINE YOUR OPERATIONS and ENHANCE EFFICIENCY
Whether you need support with marketing strategy, digital content creation, process implementation, or client and project management, we are dedicated to providing effective and adaptable solutions. We take a proactive approach, ensuring that every system, strategy, and workflow we implement aligns with your business goals and long-term success.
At Popili Virtual Assistance, we specialise in helping businesses streamline their operations, improve efficiency, and free up valuable time. Whether you need personalised support with marketing, project management, process implementation, or executive assistance, we provide tailored solutions that align with your business goals. Our approach is focused on organisation, structure, and seamless execution, ensuring you can concentrate on growth while we take care of the rest.
Meet Laura
With over 20 years of experience in business operations, marketing, and executive support, I have built a reputation for being highly organised, detail-oriented, and proactive.
My ability to implement systems and streamline workflows has allowed businesses to scale efficiently while focusing on their core goals. Whether it’s managing client relationships, improving processes, or driving marketing initiatives, I thrive on bringing structure and clarity to fast-paced environments.
I work with a small, trusted team to deliver seamless support across multiple business functions. From managing CRM systems and coordinating marketing campaigns to handling recruitment support and administrative tasks, we ensure that businesses run smoothly and efficiently.
why work with us
marketing & digital presence
You’re ready to raise the profile and reach more people. Whether it’s social media, content creation, or marketing strategy – we’ll bring consistency and creativity to your online presence.
project & client management
You’ve got big plans but need help making them happen. From managing projects & client relationships to coordinating teams, we offer personalised support to keep everything running smoothly.
BUSINESS opERATIONS & execUTIVE support
We take a strategic and hands-on approach to every project, treating your business as if it were our own. We don’t just complete tasks – we look at the bigger picture and implement smarter ways of working to help your business thrive.
Whether you’re a small business, a growing company, or an entrepreneur in need of structured support, Popili Virtual Assistance is here to help you work smarter, not harder.
Let’s take your business to the next level – get in touch today!
WHAT OUR CLIENTS SAY
“Laura joined our team at the perfect time and has since become an invaluable part of our core leadership. She brings a rare combination of logical, systematic thinking with charm and unwavering competence. I cannot recommend her highly enough.
In times of chaos, Laura is the calming influence we rely on, offering steady support that is deeply appreciated by the entire team, most notably by our founders, who would struggle to function without her! She has implemented systems and structures that have resolved numerous operational challenges, making our business significantly more efficient.
What sets Laura apart is that she doesn’t just think the way we do – she goes further, identifying and addressing the key gaps in our processes with foresight. She is, quite simply, indispensable. “
Adda | Founder | ADDA Home Solutions
“Last year I was drowning in work but anxious about recruiting a VA as I didn’t know where to start. Luckily, that’s when I was introduced to Laura and Popili VA. She quickly took charge and worked out all the ways that she could help me to make some space to get on top of things.
Things were disorganised as I was struggling to stay in control and Laura was patient, organised and flexible with the chaotic schedule. She took charge of organising my online presence with LinkedIn and a new website. She helped me work with my main client attending meetings, taking notes, issuing minutes and updating project trackers and reporting.
What I really valued when working with Laura was her calm presence in supporting me on a wide range of activities. She covered everything from porting my email hosting to preparing Powerpoint presentations. Laura provided a complete VA service and I cannot recommend her enough. If you are worried about trying a VA for the first time you could not do better than Laura!“
Sandra | Managing Director | Plain PencilÂ
“Laura has been an integral part of Elgin Bay, recently supporting the launch of Intelli-Hood UK. She has worked closely with our American partners, creating case studies and marketing materials to help establish our presence in the UK market.
Laura has a deep understanding of our business and has been driving our marketing efforts forward. Her proactive approach, creativity, and attention to detail have helped us strengthen our brand presence. She takes initiative, ensures everything runs smoothly, and is always a pleasure to work with.
I’d highly recommend her.”
Matthew | CEO | Elgin Bay & Intelli-Hood UK
I’ve been working with Laura for around four months, and I honestly don’t know how I managed without her. Laura gets things done super efficiently and she has a wide range of knowledge and abilities meaning I can ask her to do almost anything – or so it seems.
She quickly understood my business and has produced excellent posts and emails for it. She’s explained systems and workflows in a way I can understand, she’s dealt with tech and website issues that had me flummoxed and thrown her own ideas for growing my business into the pot as well.
If I need somebody to bounce ideas off, she’s there for me.
The best bit though is how easy it is to work with Laura. She’s friendly, supportive and has a sense of humour. I’m very glad to have found her!
Louise | Entrepreneur
“When Laura joined us two years ago, I could not have begun to imagine the positive effect she would have on the business. From assisting us with general administration tasks improving both our systems and our operational procedures Laura’s effects on the business have been unparalleled. Her attention to detail and ability to assist us on so many different elements within the business make her an invaluable asset to the company.
Laura works both incredibly efficiently and independently. With little direction from the management team, she without fail completes all the essential elements of the role and then with any spare time looks to improve and work on other areas of the business. We could not recommend Laura enough.”
Tom | Co-Founder |Â ADDA Home Solutions
Laura has been an invaluable support to my business, bringing a deep understanding of my work and offering proactive solutions that have truly elevated my visibility and operations. She has seamlessly taken charge of areas I resisted delegating, setting up and maintaining my blog, connecting my website to Google Analytics, managing SEO, and even creating systems to expand my reach in the speaking industry. From HubSpot integration for speaking opportunities to listing me on platforms I hadn’t even considered, Laura has helped position my business for greater visibility and impact.
What sets Laura apart is not just her efficiency, organisation, and reliability, but her ability to see the bigger picture. She doesn’t just complete tasks, she anticipates needs, suggests strategies, and helps shape my business in ways I hadn’t thought of. She encouraged me to explore workplace training, recognising an opportunity aligned with my teaching background before I did.
Beyond her expertise, Laura genuinely feels like a trusted collaborator, invested in my success. Running a business can feel isolating, but with Laura, I know I have someone who ‘gets it’, who understands the ups and downs because she’s been there herself. She works with me, not just for me, and she’s strategically supporting my business growth every step of the way.
If you’re looking for someone who brings insight, initiative, and unwavering support, I can’t recommend Laura highly enough. I only wish I had found her sooner!
Valerie | Life Coach | Author | Speaker
BLOG POSTS
From Global Innovation to a Clear UK Market Presence
Building a standalone digital presence Localisation goes beyond accents Beyond the website The outcome Key Takeaways At Popili, one of the things we’re proud of is range. One day we’re working on high-end residential brands, and the next we’re deep into highly...
Building a Digital Presence That Matches the Quality of the Work: ADDA Home Solutions
Understanding the Shift Why Squarespace Turning the Portfolio Into a Sales Tool Highlighting Collaboration The Result Understanding the Shift Adda Home Solutions had naturally evolved as a business. Their projects were increasingly focused on high-end renovations and...
Repurposing a webinar into a month of social media content
5 Steps We Took to Turn a Single Webinar into Engaging, Searchable, and Schedule-Ready Content The Challenge Step 1: Cleaning Up the Webinar Step 2: Editing for Social Media Step 3: Enhancing with Stock Visuals Step 4: Captioning & Creating a Searchable Transcript...