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Repurposing a webinar into a month of social media content
5 Steps We Took to Turn a Single Webinar into Engaging, Searchable, and Schedule-Ready Content The Challenge Step 1: Cleaning Up the Webinar Step 2: Editing for Social Media Step 3: Enhancing with Stock Visuals Step 4: Captioning & Creating a Searchable Transcript...
Struggling to Let Go? A Simple Guide to Outsourcing as an SMB or Small Business Owner
There are so many benefits to being your own boss. When you run your own small business you have the flexibility and freedom to set your own schedule, choose where you work, and decide which projects or clients to take on. You’re in charge of strategy and creativity;...
Social Media Made Simple: Plan a Month of Content in a Few Hours
Keeping up with social media can feel like a full-time job, but with the right approach, you can plan an entire month of content in a few hours. By using a simple framework, batching your content, and leveraging scheduling tools, you’ll free up your time while...
The Art of Delegation: How to Work Effectively with a VA
Running a business means wearing many hats, but trying to do everything yourself can lead to burnout, missed opportunities, and slow growth. That’s where a Virtual Assistant (VA) comes in. A skilled VA can take on administrative, marketing, and operational tasks,...
The Best CRM Tools to Stay Organised and Boost Productivity
In today’s fast-paced business world, staying organised is key to success. Whether you’re a small business owner, freelancer, or managing a growing team, a Customer Relationship Management (CRM) system can help streamline processes, improve client relationships, and...
5 Website Mistakes That Could Be Costing You Clients
Website mistakes can cost you both clients and money. Your website is often the first impression potential clients have of your business, and if it’s not up to scratch, you could be losing valuable opportunities. A well-designed, user-friendly site builds trust and...
Why Pinterest is the Best Traffic Source You’re Not Using
When it comes to driving traffic to your website, most businesses focus on Google, Facebook, or Instagram. But there’s another platform that’s often overlooked-Pinterest. With over 465 million active users, Pinterest is not just a social media platform, it’s a...
Pinterest for Business: A Simple Guide to Getting Started
When we think of Pinterest, many of us imagine dream kitchens, holiday inspiration, or recipe ideas. But for businesses, Pinterest is much more than a mood board - it’s a powerful search engine and lead generation tool. In fact, Pinterest is the third-largest search...
A Guide for Business Owners to Get the Most from Their Virtual Assistant
Running a business means wearing many hats but trying to do everything yourself can lead to burnout, missed opportunities, and slow growth. That’s where a Virtual Assistant (VA) comes in. A skilled VA can take on administrative, marketing, and operational tasks,...
How Blog Posts, Case Studies, and Newsletters Can Engage Your Audience
In today’s digital world, content marketing is one of the most powerful ways to grow your business. It helps you build brand awareness, establish credibility, and nurture customer relationships—all while driving sales and engagement. But what exactly is content...
What our clients say
Laura has been an invaluable support to my business, bringing a deep understanding of my work and offering proactive solutions that have truly elevated my visibility and operations. She has seamlessly taken charge of areas I resisted delegating, setting up and maintaining my blog, connecting my website to Google Analytics, managing SEO, and even creating systems to expand my reach in the speaking industry. From HubSpot integration for speaking opportunities to listing me on platforms I hadn’t even considered, Laura has helped position my business for greater visibility and impact.
What sets Laura apart is not just her efficiency, organisation, and reliability, but her ability to see the bigger picture. She doesn’t just complete tasks, she anticipates needs, suggests strategies, and helps shape my business in ways I hadn’t thought of. She encouraged me to explore workplace training, recognising an opportunity aligned with my teaching background before I did.
Beyond her expertise, Laura genuinely feels like a trusted collaborator, invested in my success. Running a business can feel isolating, but with Laura, I know I have someone who ‘gets it’, who understands the ups and downs because she’s been there herself. She works with me, not just for me, and she’s strategically supporting my business growth every step of the way.
If you’re looking for someone who brings insight, initiative, and unwavering support, I can’t recommend Laura highly enough. I only wish I had found her sooner!
Valerie | Life Coach | Author | Speaker
“Laura joined our team at the perfect time and has since become an invaluable part of our core leadership. She brings a rare combination of logical, systematic thinking with charm and unwavering competence. I cannot recommend her highly enough.
In times of chaos, Laura is the calming influence we rely on, offering steady support that is deeply appreciated by the entire team, most notably by our founders, who would struggle to function without her! She has implemented systems and structures that have resolved numerous operational challenges, making our business significantly more efficient.
What sets Laura apart is that she doesn’t just think the way we do – she goes further, identifying and addressing the key gaps in our processes with foresight. She is, quite simply, indispensable. “
Adda | Founder | ADDA Home Solutions
“Last year I was drowning in work but anxious about recruiting a VA as I didn’t know where to start. Luckily, that’s when I was introduced to Laura and Popili VA. She quickly took charge and worked out all the ways that she could help me to make some space to get on top of things.
Things were disorganised as I was struggling to stay in control and Laura was patient, organised and flexible with the chaotic schedule. She took charge of organising my online presence with LinkedIn and a new website. She helped me work with my main client attending meetings, taking notes, issuing minutes and updating project trackers and reporting.
What I really valued when working with Laura was her calm presence in supporting me on a wide range of activities. She covered everything from porting my email hosting to preparing Powerpoint presentations. Laura provided a complete VA service and I cannot recommend her enough. If you are worried about trying a VA for the first time you could not do better than Laura!“
Sandra | Managing Director | Plain PencilÂ
“Laura has been an integral part of Elgin Bay, recently supporting the launch of Intelli-Hood UK. She has worked closely with our American partners, creating case studies and marketing materials to help establish our presence in the UK market.
Laura has a deep understanding of our business and has been driving our marketing efforts forward. Her proactive approach, creativity, and attention to detail have helped us strengthen our brand presence. She takes initiative, ensures everything runs smoothly, and is always a pleasure to work with.
I’d highly recommend her.”
Matthew | CEO | Elgin Bay & Intelli-Hood UK
I’ve been working with Laura for around four months, and I honestly don’t know how I managed without her. Laura gets things done super efficiently and she has a wide range of knowledge and abilities meaning I can ask her to do almost anything – or so it seems.
She quickly understood my business and has produced excellent posts and emails for it. She’s explained systems and workflows in a way I can understand, she’s dealt with tech and website issues that had me flummoxed and thrown her own ideas for growing my business into the pot as well.
If I need somebody to bounce ideas off, she’s there for me.
The best bit though is how easy it is to work with Laura. She’s friendly, supportive and has a sense of humour. I’m very glad to have found her!
Louise | Entrepreneur
“When Laura joined us two years ago, I could not have begun to imagine the positive effect she would have on the business. From assisting us with general administration tasks improving both our systems and our operational procedures Laura’s effects on the business have been unparalleled. Her attention to detail and ability to assist us on so many different elements within the business make her an invaluable asset to the company.
Laura works both incredibly efficiently and independently. With little direction from the management team, she without fail completes all the essential elements of the role and then with any spare time looks to improve and work on other areas of the business. We could not recommend Laura enough.”
Tom | Co-Founder |Â ADDA Home Solutions